be conscious. be fearless. be beautiful.

Obagi’s SKINCLUSION initiative celebrates diversity and inclusion around the globe, and features SKINCLUSION ambassador, actor, producer and activist, Priyanka Chopra Jonas, who has been dedicated to fighting for inclusion and diversity over the course of her 20-year career.

Obagi developed this important and timely initiative to elevate the global dialogue about diversity and how we can all make conscious choices to see the beauty in all of our differences. To be fully inclusive, we all must recognize our own unconscious biases, which can cause “blind spots” that prevent us from seeing the beautiful humanity we all share. If we are able to uncover and overcome our own biases, we can choose to be conscious, be fearless and be beautiful.

Obagi has a 30-year legacy and a commitment to diversity and inclusion in all aspects of its business – from its culture to product development, including ensuring that its clinical research protocols cover people from all six Fitzpatrick skin types. Obagi supports groups who work to expand diversity and inclusion efforts around the world including the International Cultural Diversity Organization (ICDO) and Project Implicit.

The Fitzpatrick Scale was developed in 1975 by Harvard dermatologist Thomas B. Fitzpatrick, MD, to categorize skin into six different types or tones based on its response to the sun, or ultraviolet light.
Only your skin care provider can identify your skin type and recommend products that are right for you.

Skin type VI

skin tone (before sun exposure): deeply pigmented dark brown to darkest brown

sun reaction: never freckles, never burns, and always tans darkly

Skin type III

skin color (before sun exposure): fair to beige, with golden undertones

sun reaction: skin might freckle, burns on occasion, and sometimes tans

Skin type V

skin color (before sun exposure): dark brown

sun reaction: rarely freckle, almost never burns, and always tans

Skin type II

skin color (before sun exposure): fair or pale

sun reaction: skin usually freckles, burns and peels often, and rarely tans

Skin type IV

skin color (before sun exposure): olive or light brown

sun reaction: doesn’t really freckle, burns rarely, and tans often

Skin type I

skin color (before sun exposure): typically light, ivory skin

sun reaction: when exposed to sun, always freckles, burns and peels, but never tans